The Eswatini MTN and the Premier League of Eswatini have renewed their partnership through football. This was after the mobile telecommunication network provider committed itself to sponsor the elite football league and the National First Division.
This is a 3-year agreement that will commence in the 2018/19 football season. Signing the agreement on behalf of the Eswatini MTN was the Chief Executive Officer (CEO) Ambrose Dlamini whilst signing on behalf of the Premier league of Eswatini was the acting Chairman of the PLS Mark Carmichael. Also present during this historic football event was the Honourable Deputy Prime Minister (DPM) Paul Dlamini, Honourable Minister of Sports, Culture and Youth Affairs David Ngcamphalala and the Vice President of the football association Peter Simelane. This sponsorship is worth E18 Million which implies that each football season will have E6 Million.
When addressing the audience, the DPM acknowledged Eswatini MTN for her continuous support towards the development of football and sports in general in the country. “His Majesty’s Government acknowledges Eswatini MTN for her continuous support towards football development and sports in general as this sponsorship will enhance football development in the country”, Dlamini said.
The Honourable Minister of Sports, Culture and Youth Affairs David Ngcamphalala highlighted that this sponsorship will motivate the football clubs in playing good football. “This sponsorship is a motivation for good football on its own”, Ngcamphalala said.